I found myself in a supermarket. In the wine aisle. I always have a look in the wine aisle: it’s important to see how normal people experience wine. Even if I’m not planning to buy wine (and I rarely do in supermarkets), I’ll take some time looking at the retailer’s range. You don’t get this experience from a press tasting; you need to actually visit stores.
On a whim, I picked up some bottles. I wanted to taste some of the best sellers, and do it on camera. Offer an honest verdict on these wines, bearing in mind the market segment they are made for. I chose three reds, all priced similarly (two were £5.50 and one was £5.40). Considering that £2.08 of the price of each is tax, and then a further 20% is VAT, these are pretty close to the bottom of the market. Here are the videos I shot of me tasting them. One I liked more than the others, just because it was more honest.
Good one! Nice fair-minded appraisal for wines which would normally be off your turf. And I particularly like the comment “you’re not going to die if you drink it”.
Excellent videos presenting the wines. We are thinking in developing something in the same path with wines and food or cheeses and wines (since we have the class). Great work . Congratulations for the continuos work along the years.
Is the sweet grapejuice added at the end f the process in those chip wines ? Is that legal to do in Europe as well?Thanks
I often resemble a feeding Great Dane when I spit wine, so – talking about honesty in winemaking and such – I like it that the dribbling drop didn’t prompt a re-take. I once saw Sergio Garcia hit a wild shank and it gave me a similar warm feeling. 😉