A while back I reported on Asda selling the respectable Southbank Estate Sauvignon Blanc (Marlborough, NZ) for £3. Picked up a Crozes-Hermitage on a quick dash to the Asda store over the road this evening, again for just £3.
Now averagely good Crozes-Hermitage should be about £8. The good stuff is north of a tenner. How does this one stack up?
It’s Ogier Crozes-Hermitage ‘Les Brunnelles’ 2007, but remember not to confuse the negociant eleveur Antoine Ogier (who make this wine) with the Cote-Rotie producer Muchel and Stephane Ogier. The wine is deep coloured with lovely vibrant, modern raspberry and plum fruit. There’s a hint of meatiness and a little bit of the Northern Rhone Syrah pepper character, but it’s not totally obviously a Crozes Hermitage, and I count this relative lack of typicity as a negative). Still, it’s a delicious wine with good concentration and nice fruit, and just stunning value at this clearance price. I’d give it 87/100, and it’s a wine I’m very happy to drink at an absurdly low price.
4 Comments on Asda’s £3 Crozes-Hermitage
I remember buying quite a lot of this about a year ago at the same price. I agree – a real bargain. Not to be confused with the other Ogier, though…
Well, all nice, but isn’t it being sold under cost? After £3 would be very low even for a Vin de Pays Syrah. I remember you Jamie criticising supermarkets for their loss leader policy, and this positively looks like more of the same.
yes, at that price it is below cost. A clearance.
I’m drinking it at this very moment and you’re absolutely spot on for value and taste. Let me know what you get next time you nip across the road to buy wine.