There’s a nice article by Charles Arthur on the Guardian Technology website about Twitter. I can’t remember when I started using Twitter, but now I couldn’t imagine life without it. It’s an incredibly useful communication tool, even more so now I have a smartphone. Yet still many people grumble about it, and claim that it is a colossal waste of time, or that it is utterly banal.
Arthur makes this point:
Some people … will complain that they “don’t see the point” of Twitter. Sure, if your job or your business doesn’t depend on just-in-time information, or if you find it hard to engage with other people in a supportive way, you’re going to find Twitter perplexing.
It’s important to use Twitter properly to benefit from it. You have to give as well as take. If you have 20 000 followers but only follow five yourself, you aren’t using Twitter properly. If you get your publisher to tweet on your behalf when some marketing or promotion is needed, then you aren’t using Twitter properly. And if all you do is Tweet your latest blog post, that’s also a Twitter #fail.